The reality is that the companies who market the best & the most are usually the ones to enjoy the biggest success - So it is very critical to advertise as much as possible.
While traditional Advertising can be expensive there are many classifieds websites on the Internet where you can advertise for free or cheap. I have used both free & paid advertising (like Google's Adwords) with some success some were good others were not as effective. I truly like Craig's free advertising & highly recommend them - A few people in the know also use this NEW secret website called
http://efreelist.org - The offer Free classifieds and allow you to post world wide The reason people in the know like this site -
http://efreelist.org is because:
1) It is 100% Totally FREE - There is Nothing to Buy, Sign or Join - No options, No upgrades, No Traps No BS - Just 100% Free!
2) They Allow you to post UNLIMITED FREE Ads Nation Wide & World Wide - No Restrictions.
3) Ads receive an tremendous response World Wide because of their huge traffic.
4) Once verified - The Ads are Instantly Turned on - No waiting period.
5) Even though I advertise one place their Java Script at
http://efreelist.org picks it up and simultaneously posts my ad on 200+ different sites around the world - Again NO CHARGE!
6) There is No Annoying Ads or Banners.
7) They Allow me to post up to 4 Free Pictures & I can edit my Ads at any time.
8) I don't have to go through Registration crap - I hate giving my name & address etc.....
9) There are No Hidden Agenda's - Just Advertise & go
10) I NEVER receive any spam BS. - No bugging BS to advertise or to upgrade!
11) And the most important thing for me is there is - There is No BS or Monkey Business...
12) There is No Catch - & No Bait & Switch, Nothing to join nothing to buy nothing to sign or other bull crap.
I highly recommend checking into free classifieds of all kinds &
http://efreelist.org - Best of Luck!